Your Google Business Profile is not set-and-forget any more
Local search leaned harder on relevance and engagement through 2026. Completeness, activity and answered questions now separate first place from fifth.
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Local business
Being found and chosen by people in your area, for businesses whose customers arrive in person.
5 articles
Restaurant websites: the five things people actually came to find
Hospitality sites are often the prettiest and the least useful. Almost every visitor wants one of five things — and most sites bury all five.
The construction website that wins bigger jobs
Trades lose work to competitors who are no better, just easier to believe. What a website has to prove, and the one section that does most of it.
What patients check before they book a clinic
Healthcare buying decisions are made on trust, and most of that trust is won or lost on three pages. What a clinic website has to answer before the phone rings.
Local SEO: how to get found by customers in your area
For most UK small businesses, local search is the highest-value marketing there is. Here's a practical guide to showing up when nearby customers search.
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